Tuesday, November 17, 2009

FROM RUNWAY TO RETAIL: A TRAGEDY OF MODERN TIMES

:::::EDIT: before doing my homework I posted how I thought the fw09 runway Acne platforms were way better than their retail counterpart (Atacoma)... only to learn from astute commenter L that the Atacomas preceded the fall09 version! the Atacomas are actually pre-fall '09. :::::::::::::::::::

THAT SAID, I remain unconvinced by the Atacomas. I'm not saying I hate them, but they're missing something. It might be a problem with the silhouette? Unsure.


I do, however, love the fall'09 version... it takes the Atacoma model and goes the whole hog. The chunky silhouette totally works here.

Fall'09






Atacoma




they look kinda clumsy, no?




to not speak of the knockoffs...





ismental.com, stylebubble, aperfectguide.se, eighttwonine.blogspot.com



Before editing I mentioned a tragic disease that seems to plague many labels (except Acne...for now): the BRAS (Bad Retail Adaptation Syndrome).

Dior has a chronic bad case of the BRAS... the retail versions are always huge letdowns. On the last shoe they even went so far as to eliminate the curved heel!!!

RUNWAY





RETAIL





YAWN!

style, ebay

5 comments:

L said...

I agree with the Dior comment, but not with the Acne.

Isn't the Atacomas from the pre-fall collection, while the pair Susie is wearing is from fall 09/10 (see this link: http://dazeddigital.com/Fashion/article/1793/1/Acne_AW_09 ) and those shoes just haven't hit the stores yet? I don't think the Atacomas are retail adaptions at all, they're just from a different season.

-L

JJ said...

L, you're right! major fuckup on my part, I should have researched the seasons better...
I do hope the new fall '09 acne shoes look like that, though.

DON'T FORGET THE 'Y' said...

i wish they would put the tapestry fall 09 ones into production, but sadly no :( the mirrored bottom ones are definitely amazing though! hope to get my hands on a pair. i'm sick of the atacomas.

The Six Six Sick Girls said...

While I don't hate the Atacomoas, I agree that they're nothing close to original. Susie's so lucky she got the real thang.

xx
Tiffany

Modelizer said...

BRAS is my new fav term ever. A+!